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The Truth about Synthetic Oil

July 7, 2020

OVERVIEW When deciding between conventional and synthetic oils, one of the first things the consumer sees is the price tag that is tied to a synthetic oil.  But it’s not always clear what we are getting for benefits from making the switch from a conventional to a synthetic product, which can make it difficult to justify that cost.   THE BENEFITS So what exactly are the benefits that we get from using…

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2020 Chevron Switch and Save Promotion

July 2, 2020

    New-to-Chevron* customers receive up to $1,500 USD maximum rebate for the purchase of qualifying Chevron products! Promotion Period: June 8 - October 31, 2020 • Claim Deadline: November 30, 2020 WHO CAN PARTICIPATE New* customers of Chevron Lubrication Marketers purchasing qualifying Chevron lubrication products. *New is defined as buyers who have not purchased qualifying products in 2020. This also includes existing customers who upgrade or add a qualifying…

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Hand Sanitizer Announcement

May 21, 2020

It's been an interesting time these last few weeks as we scrambled to switch a portion of our production from lubricants into hand sanitizer in order to help our local communities deal with the uncertainty of COVID-19, and it hasn't been easy! There's a lot of work that goes on behind the scenes before a finished product can go out to market. We had to try and source new bottles,…

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4 Steps for Marketing in the Construction Industry

February 26, 2020

  OVERVIEW There’s a common misconception that marketing isn’t associated with the construction industry. Whether you’re a large, mid-sized, or small construction company – marketing matters. The best companies know who their target market is, where they are receiving content and what content they want to see. Creating a strong brand image and persona can solidify customer loyalty and retention. Implementing a marketing strategy doesn’t have to cost you an…

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4 Simple Tricks for Storing Lubricants

February 19, 2020

The first step towards achieving proactive maintenance of your equipment is to ensure that your lubricants are stored correctly. These are four critical things that you’ll want to keep in mind when storing your lubricants. LUBRICANT STORAGE LIFE Lubricants have recommended shelf lives which can vary based on the types of additives or base oils used in the manufacturing of the lubricant. You’ll want to ensure that you employ a…

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